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THE CHAPINES
Naming, Branding, ART DIRECTION, Lettering, EDITORIAL, PACKAGING, UX/UI Analysis, Web Design AND SOCIAL NETWORKS
Designed to take a break with a flavor that takes us home.
We have a coffee where coffee is something more.
TO CREATE THE LOGO WE BASED OURSELVES ON THE LETTER OF HER GRANDMOTHER, WHO FOUNDED THE FARM TOGETHER WITH HER GRANDFATHER, WHICH WE WILL TALK ABOUT IN THE PACKAGING.
A PERSONALIZED LETTERING FOR A UNIQUE PROJECT.
THE VISUAL DIRECTION OF THE FARM IS DIVIDED INTO LONG SHOTS AND DETAIL SHOTS TO FOCUS ON THOSE SMALL THINGS THAT WE DON'T SEE IN THE PROCESSES.
THIS IS HOW WE BRING THE CLIENT TO THE FARM AND SHOW HOW WE DO IT.
FOR THE PACKAGING WE WILL USE A DUOTONE IMAGE OF THE GRANDFATHER AND A STAMP FORMAT THAT TAKES US BACK TO THE ORIGIN.
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