Creation of a navigable prototype that allows the design to be validated before development.
About
Flourish Barcelona operates in the high-end real estate market, where every detail communicates positioning, trust, and professionalism.
The goal was to build an identity capable of conveying authority without rigidity and approachability without sacrificing exclusivity.
What we did
A comprehensive visual system was developed to enable the brand to communicate consistently across all touchpoints.
The identity needed to be recognizable, elegant, and flexible, ready to grow within a demanding market.
Project Services
Branding
Definition of visual and narrative identity.
Creative Direction
Construction of the brand's visual universe and communicative tone.
Logo System
Symbol design and typographic system.
Visual Brand System
Color palette, fonts, and application guidelines to ensure consistency.
Website Redesign
Digital application consistent with the brand identity on an existing website.
