We create your Naming, Branding, Market Research, Brand Strategy, Web Design and Development, Support and Motion for your business
We offer strategic design services for brands and entrepreneurs
We design branding systems that organize, differentiate, and sustain business growth.
We don't create isolated elements like a logo, but rather projects with coherent structures that facilitate decision-making, reinforce perceived value, and work across all touchpoints.
Our Process
01
Understanding
All projects begin with a discovery phase, which I personally lead.
This is the time to understand the business context, the objectives, the brand's starting point, and the true scope of the project.
This phase allows us to define a clear and shared foundation before moving on to any design or development phase.
02
Scope & Proposal
I will send you a custom project proposal tailored to your needs to get started.
Afterward, you will receive the contract detailing everything we will do.
I will handle the coordination, management, and monitoring of the project, ensuring that each phase progresses smoothly and that all decisions are aligned with the strategy defined at the outset.
03
Strategy & Development
I always work from a strategic perspective. Understanding your market allows us to make coherent decisions that work beyond just visual aesthetics.
The creative phase includes forms, strategic calls, presentations, revisions, and the creation of any additional asset.
Services designed to organize, define and grow your brand
Grá Design's services are designed for brands that have already taken their first steps and need to streamline their communication, clarify their positioning, and build a solid foundation for continued growth.
I don't work with fixed packages or standard solutions.
Each service begins with a preliminary analysis of the brand's current situation, its objectives, and its context.
The result is clear, coherent, and sustainable systems designed to support the evolution of the business.
Strategic Branding
In this service, we develop brand identity from a holistic perspective: not only how it looks, but also what it conveys, how it's expressed, and how it's applied across all touchpoints. This service is designed for projects that require a clear, consistent, and easy-to-manage brand for day-to-day operations.
What We do
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Brand context and timing analysis
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Defining positioning and personality
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Visual identity design
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Developing the graphic system
This is How We Do It
Together, we defined the brand's visual DNA and narrative. The work included logo design and its variations, graphic architecture, typographic hierarchy, color palette, visual language, and the Brand Guidelines necessary for consistent brand application.
Website Design & Development
Web design is a natural extension of your brand.
I design websites that clearly communicate who you are, what you do, and how to contact you, paying close attention to both structure and visual appeal.
This service is designed for personal brands and businesses that need a professional website, aligned with their identity and ready to grow their project.
What We Do
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Brand context and timing analysis
-
Defining positioning and personality
-
Visual identity design
-
Developing the graphic system
This is How We Do It
Together, we defined the brand's visual DNA and narrative. The work included logo design and its variations, graphic architecture, typographic hierarchy, color palette, visual language, and the Brand Guidelines necessary for consistent brand application.
Naming
Choosing a brand name is an important decision and should be made carefully.
I approach naming by analyzing your brand's values, personality, and projection, and I'll connect you with África, our partner for legal validation to ensure the name is viable before we begin the branding process.
What We do
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Naming proposals
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Semantic analysis
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Preliminary feasibility study
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Coordination with legal team
This is How We Do It
We create a personalized form to understand your environment, objectives, vision, and preferences.
We create a name in a coordinated way based on your answers, weaving a network of connections between relevant and recurring concepts in your responses, along with a preliminary feasibility check using public legal databases such as the Spanish Patent and Trademark Office (OEPM), the European Union Intellectual Property Office (EUIPO), and the World Intellectual Property Organization (WIPO), as well as a review of social media. Afterward, the legal feasibility is verified by specialized lawyers.
Other Services
Growth Partner
I work with brands that need creative and strategic support: new pieces, visual evolution, launches or expansion.
Motion & Video Editing
Design of graphic and animated pieces for networks, events and digital environments that reinforce your identity and capture attention.
Strategic Consulting
Analysis, criteria and support to help you make aesthetic and strategic decisions with confidence.
